Responding to customer concerns promptly is a top priority to win or retain business. Many customers expect a response to a live chat in under a minute, especially if it's a simple request. Your human customer service teams probably need to be available 24/7, and inquiries can come anytime. That's where AI chatbots can bridge the gap to ensure no client feels like they've been left hanging.

These chatbots are becoming increasingly advanced, built on natural language processors such as ChatGPT and Bing AI that learn and adapt. These trained artificial intelligence chatbots can field many questions and put customers in touch with the right human if the request is more complicated.

AI chatbots recognize many human commands written conversationally. But what's more, ChatGPT and others can improve their responses based on human interactions. It can also use other information, such as your location, to make the responses more personal, which has been shown to engage customers more effectively.

Many chatbots are available now, and they all have advantages. But which AI chatbot is best for your purposes? Read on to learn more about our top picks for the best artificial intelligence bots and the AI models behind them.

ChatGPT (OpenAI)

This AI chatbot has probably been getting the most press lately, so we'll lead off with it. One of the reasons for its early popularity is its simplicity—it can respond to almost anything coherently.

Take this exchange, for example. I told ChatGPT (I'm using a free trial) to pretend it was a customer service agent for an e-commerce company. Then I complained that my package was late. Here is how ChatGPT handled it:

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ChatGPT can also be easily integrated into your existing workflows using tools such as Zapier. It can be used on your website, social media, and other online communication platforms.

Moreover, you can use the integrations for internal processes, such as summarizing reports and creating actionable solutions.

Bing AI (Microsoft)

This artificial intelligence language platform is integrated into Microsoft's Edge web browser to craft intelligent responses and perform other functions. It runs on GPT-4, OpenAI's latest version.

It can draw vast amounts of data from the internet and cites its sources (rather than having AI hallucinations.) Bing AI says it can also create images from text to add to your marketing materials or to illustrate ideas.

To test-drive Bing AI, I downloaded Microsoft Edge for free. Then I asked it to compose a short blurb to advertise a new driverless car:

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I also asked Bing to create an image of this new driverless car through its Image Creator powered by DALL-E (also from OpenAI.)

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This AI image looks more like a concept drawing than a real thing.


This is also among the popular chatbots getting much attention. Built on OpenAI's GPT model (among others), like Bing AI, it can be used as a reliable way to connect with customers that understand 29 languages. This is ideal, of course, if you're doing business globally.

While ChatGPT is quite powerful, Jasper AI has been fine-tuned to be more conversational in sales and marketing. It can be used to supercharge customer success and tell jokes, write poems, scripts, and tell jokes.

Google Bard

It's hard to imagine a company as huge and influential as Google, especially in the artificial intelligence race. And, of course, it has introduced Bard, which the company calls an "experiment."

Unfortunately, it wouldn't allow me to try it out, as it's unavailable in Canada. The platform is powered by Language Model for Dialogue Applications (LaMDA), and it may outpower its GPT rival because it's connected to the internet and can retrieve updated knowledge. (GPT is only trained on data up to 2021.)

Bard is likely to change the nature of search engines for the better. More specifically, you can ask it for more complicated searches, including comparisons between two things. It will also be able to generate images from text soon. This feature may be desirable to businesses, as the associated chatbots could respond to inquiries with text or pictures.


Built on GPT-4, Intercom boasts that it can "hold complete support conversations" with your customers but still be smart enough to hand off the problem to a human if it's too complicated. It's also code-free, meaning you only need a little IT knowledge to implement it.

The platform wanted my credit card number for a free trial. While I didn't get much further, it easily allows you to integrate chatbots into your daily workflow and give access to your colleagues.

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Botsonic (Writesonic)

This conversational AI chatbot is built on, you guessed it, GPT-4. Google-trained "factual, trending content" is something it can produce.

You can use this platform to create personalized avatars, depending on the usage, to give the artificial intelligence bot a unique voice, and it can also be easily trained on your data.

Here's a sample of what the chat generated when I asked it for some general feedback on my product experience:

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I also asked the platform's chat to produce a Facebook ad to tout automation, and here's what it created:

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AI chatbots are your personal assistant and front-line service rep

AI chatbots powered by language models such as ChatGPT are changing the landscape of customer interactions. They can respond to inquiries at any time, so none of your clients feel like they're being neglected. They can also learn and adapt, so they are open in their scope.

The race is on among artificial intelligence chatbots as more big companies invest in developing their offerings. 84% of companies think chatbots will become essential to client communications. A full quarter of all businesses may use AI chatbots as their main point of customer contact by 2027.

Not only are they helpful in customer service (like our Ticket Routing & Escalation Wrkflow), but these AI platforms can also help your sales and marketing teams craft relevant outreach messages and responses.

Learn how Wrk's automation solutions can simplify and power up your daily operations using some of the most potent third-party applications!